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	<title>Comments on: Facebook &#8211; Here to stay&#8230;</title>
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		<title>By: Ian Cleary</title>
		<link>http://razorcoast.com/facebook-here-to-stay/comment-page-1/#comment-145</link>
		<dc:creator>Ian Cleary</dc:creator>
		<pubDate>Sat, 21 Nov 2009 21:47:48 +0000</pubDate>
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		<description>Hi Neil, their main focus at the moment is to make sure as many as possible of their 300 million users are actively engaged in the platform adding content, joining in on conversation etc.  They know that once this happens the revenue will come.  

They reckon they&#039;ll make about 75 million dollars on their virtual gifting application this year.  They haven&#039;t indicated a date but they will bringing out a gifting application with real gifts.  That will be make them a lot money!</description>
		<content:encoded><![CDATA[<p>Hi Neil, their main focus at the moment is to make sure as many as possible of their 300 million users are actively engaged in the platform adding content, joining in on conversation etc.  They know that once this happens the revenue will come.  </p>
<p>They reckon they&#8217;ll make about 75 million dollars on their virtual gifting application this year.  They haven&#8217;t indicated a date but they will bringing out a gifting application with real gifts.  That will be make them a lot money!</p>
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		<title>By: Neil Kenealy</title>
		<link>http://razorcoast.com/facebook-here-to-stay/comment-page-1/#comment-77</link>
		<dc:creator>Neil Kenealy</dc:creator>
		<pubDate>Tue, 10 Nov 2009 12:27:26 +0000</pubDate>
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		<description>Very informative Ian. Thanks for that. You know you are right about facebook and advertising being like a TGV when they get going. When most organisations think of online advertising they automatically think of Google but facebook actually has something more attactive than Google here. They haven&#039;t really gotten starting with advertising their advertising - have they? Any ideas when they will really get moving on that? Are they being cautious at the moment - don&#039;t want to kill the social aspect of it?</description>
		<content:encoded><![CDATA[<p>Very informative Ian. Thanks for that. You know you are right about facebook and advertising being like a TGV when they get going. When most organisations think of online advertising they automatically think of Google but facebook actually has something more attactive than Google here. They haven&#8217;t really gotten starting with advertising their advertising &#8211; have they? Any ideas when they will really get moving on that? Are they being cautious at the moment &#8211; don&#8217;t want to kill the social aspect of it?</p>
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